Resume Keywords 101: How to Use Keywords to Beat the ATS

What Are Resume Keywords?

Resume keywords are specific terms used in job postings that describe qualifications, responsibilities, skills, or tools. Including these in your resume helps it pass ATS filters and align with what recruiters are searching for.

Where to Find Keywords

Start with the job description. Look at:

• Required skills
• Tools or platforms mentioned
• Certifications or degrees
• Preferred qualifications

Also look at several similar job listings to find common patterns.

How to Use Keywords Effectively

• Use them naturally in bullet points and your summary
• Integrate job-specific terminology
• Include both abbreviations and full forms (e.g., “SEO” and “Search Engine Optimization”)

Don’t overstuff keywords—make sure your resume still reads well to humans.

Good vs Bad Keyword Use

Bad: “SEO, SEO, SEO” (stuffing keywords without context)

Good: “Improved SEO rankings for blog content, increasing organic traffic by 40% in 3 months.”

Where to Place Keywords

• Professional summary
• Skills section
• Bullet points under each role
• Certifications or tools section

Use Keyword Variations

Some ATS systems are literal. If a posting says “project management” and you only wrote “managing projects,” it might not register. Include variations where appropriate.

Tools That Can Help

• AI Resume Keyword Scanner

Final Thought

Resume keywords aren’t just filler—they’re your best chance of getting past the bots and landing in front of a human. Use them thoughtfully and intentionally.

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